Frreelance (Reliance Accountants) : This was a mini branding project which included creating a logo, business card and a letter head for a new accountancy setting up in Huddersfield.
The briefing was a very good one, I was allowed total freedom in what I did no restrictions in colour choice or typeface usage.
When designing the logo i just wanted to make something very minimal and simple and just had some kind of good connection between the letter R and A. The colour of the logo I had a few choices of pastel colours for the client to pick from and from them he chose the blue (which was my number 1 choice too).
On the business card I have simply used an orange colour as a complementary colour against the blue. I had to somehow get the circle of the logo on the business card so I chose to do it half on one side and half on the other side which will make the customers look at both sides of the business card.
- qadir-rahim posted this